Give People a Reason to Watch
People skip ads. They don't skip a world record attempt. A record gives your launch, event or campaign a clear goal, a real moment of suspense and a result people want to share.
RecordSetter is a full-service partner. We can invent the record, write the rules, send our yellow jacket officials to your event anywhere in the world, and produce and promote the content around it. Take one piece or all of it.
Every RecordSetter record stays open to challenge, so your fans can keep trying to beat it long after the event.
LARGEST GAME OF TUG-OF-WAR THROUGH A PRIUS
Brands We've Set Records With









What We Do
Pick what you need. Many campaigns use all of it, and we bring in trusted partners where it helps.
Record Concepts
We find an existing record for you to break or invent a new one that fits your brand, your product and your audience, then write rules that hold up.
Live Officiating
Our yellow jacket officials verify the attempt on site and announce the result on the spot. For one campaign we sent officials to five continents.
Online Challenges
Branded challenges your customers attempt and submit from their phones. Think Fastest Time to Sort a Bag of Skittles By Color.
Content and Media
We produce the video, photos and social content, and we plan and buy media to get it seen.
Certificates
Official certificates, digital, printed or framed, for the record holders, your team and everyone who took part.
A Lasting Record Page
Every approved record gets its own page on RecordSetter, open for anyone in the world to challenge.
How It Works
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Tell us your goal
A product launch, a festival, a team event or a fundraiser. Share your date, location and rough budget.
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We pitch the record
You get record ideas with rules, logistics and what it takes to pull each one off.
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Attempt day
Our officials run the attempt and confirm the result, in person or by video.
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Celebrate and share
You get certificates, a record page and content ready to share, plus help promoting it.
Plan Your Record Campaign
Tell us a little about your project and we'll get back to you.